• We connect global buyers with MENA suppliers in the meetings, incentives and events industry

    IBTM Arabia provides a gateway to the Arabian meetings, events and incentives market.

    Our aim is to help you create better events for better business results by building real business connections through focused one-to-one meetings and unique networking opportunities.




  • We are THE exclusive event for the Arabian MICE industry.



    Tailored schedule

    Pre-schedule your appointments to ensure you always meet people relevant to your objectives.

    Unique networking

    With the complimentary Discovery Day programme, you can make connections outside of the show floor whilst seeing what Abu Dhabi has to offer.

    Global buyers

    Global buyers come to place business in the Arabian and African MICE market.

    Industry experts

    Key players in the industry share insight and industry trends. 

    MENA suppliers

    Our top quality exhibitors are exclusively from the MENA region.

    Business connections

     Build business relationships that continue to grow and produce ROI


    Hosted Buyers

    Hosted Buyers are senior decision makers from across the globe with top level purchasing responsibility. They qualify to benefit from the full VIP package, including flights and accommodation paid for by IBTM Arabia. All are required to meet a strict qualifying criteria such as purchasing power, annual budget, number of events held annually and business conducted in the MENA region to be considered for the programme.


    Exhibitors at IBTM Arabia are MENA based suppliers to the meetings and incentives industry. They come from a variety of sectors such as Airlines & Cruiselines, Attractions, Conference & Meeting Venues, Convention Bureaus, Destination Management Services, Hotels & Resorts, Incentive Destinations, National Tourist Organisations, unique venues, and many more.


    • It’s our first time here, but I think it is one of the best locations we could have chosen. We have had great meetings with people that we believe are a potential for our market. I would definitely want to do it again.

      • Denise Omany
      • Rwanda Convention Bureau
    • This region has fantastic potential and amazing opportunities to explore. It has been one of my favourite exhibitions to attend, because of the quality of the exhibitors, the organisation, and the fantastic networking opportunities.

      • Izabela Stajkowska
      • L'Oreal Poland
    • We’ve chosen to exhibit because it’s important to increase awareness of our product and make sure that we are connected to our customers. It’s a great way to meet new people, who might want to use you as their next venue! I’ve met with lots of people that we wouldn’t usually meet.

      • Marion Ano
      • Sofitel Abu Dhabi Corniche
    • We’ve been associated with IBTM Arabia over many years and last year we were very successful at IBTM Arabia. But this January has been the best month since we started our business, all because of the leads we gained.

      • Rajesh Pereira
      • Matrix Audio Visual & Entertainment LLC

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